She's going to love it here.Her parents just have to find you first.
Somewhere tonight, a mum is asking ChatGPT for the best centre near her. We build ECE websites made to be found, recommended and booked. Let us build your Waitlist Engine.
Photographed at Peachgrove East, Hamilton
Meanwhile, at 9:47pm
Every empty spot is a child running somewhere else.
Parents now ask ChatGPT as well as Google. If neither names you, they never look, and they never ring to tell you. Each spot that stays empty can cost you up to $1,200 a month.
Asks ChatGPT for the best childcare near her. It names three centres. Not you.
Googles them to double-check. You're further down, under all three.
Books a tour at the centre that showed up in both.
Her daughter starts somewhere else. You never knew she looked.
9:474G
AI assistant
Best childcare in Rototuna for my 2 year old? Small groups, good food.
Here are three centres parents rate highly near Rototuna:
The Centre Down The Road. Small groups, fees on their site, tours most days.
Big Chain Childcare. Long hours, online enrolment.
Another Centre. Lots of reviews mention the garden.
Sources: centre websites, Google reviews
Ask anything
A made-up answer to a very real question.
How it works: the Waitlist Engine
It all starts with a brand new, discoverable website. Then we show you.
No pitch deck. No mood board. No "imagine if". You see your new site, with your name on it, before you spend a cent.
01
Paste your URL
Your centre's website and your email. Thirty seconds.
02
Read your report
Within 24 hours: where you rank, how fast you load on a phone, your reviews, and what empty spots are costing you. Free.
03
Meet your new site
Already built. Book a call and we'll walk you through it. Love it or leave it.
Proof
Two centres. Same story, better ending.
kowhaitui.co.nz, before
BeforeAfter
Kowhai Tui, before and after. Drag to compare. Children on the old site are blurred for their privacy.
Kowhai Tui Waldorf Childcare
Rototuna, Hamilton
5389website health
Loads on a phone in 1.8s, down from 14.7s
SEO and user experience both 100
Manawa Children's Village
Hamilton, our own centre
2076website health
Its own name on Google: not found to number 1
Local childcare searches: 0 of 5 to 3 of 5
Inside the Waitlist Engine
From a late-night search to a first day.
It starts with the website. Then five steps get her from a search to your front door, where your people do what they do best.
01 Get found
Named, not missed
High on Google and the map pack, and built to be recommended in ChatGPT and other AI answers. Reviews kept fresh.
02 Get clicked
Win the tap
A listing that looks alive, so she taps yours, not next door's.
03 Get convinced
Love at first scroll
Fast on a phone. Your photos, your fees, your spaces. No PDFs.
04 Get booked
One tap to a tour
Book any hour, and an assistant that answers at 9:48pm.
05 Get enrolled
Tours become first days
Reminders and follow-up that turn a visit into a signed form.
Pricing
Less than one empty spot.
An empty spot can cost up to $1,200 a month. We start at $129. No setup fee, no lock-in, and the site is yours.
from $129 a month
Your new site, built and hosted
Found on Google and in the map pack
Grows into the full Waitlist Engine when you're ready
“I spent 16 years running early childhood centres, more than ten of them. Filling them was the hardest part of the job.”
Enquiries cost money. We were always behind, always chasing. And the agencies we paid charged a ridiculous amount for very little we could measure.
So we built the system I wish I'd had. It starts with a website that's easy to find and hard to leave, so the mum looking for care books a tour and meets your magic in person.
The rest is up to you.
Rick Fourie, founder
Questions owners ask
What is in the free health report?
Where your centre ranks on Google for local childcare searches, how fast your site loads on a phone, your reviews, and what your empty spots are costing you. It lands in your inbox within 24 hours.
Will this get us recommended by ChatGPT?
No one can promise what an AI will say. We build your site so AI assistants can read it and trust it: clear facts, structured data, answers to the questions parents ask, and a Google profile and reviews that back it up. Then we check what they say about you.
Do I own my website?
Yes. You own the site we build you.
Is there a lock-in contract?
No. There's no setup fee and no lock-in contract. You can cancel anytime.
What happens to my domain?
Your domain stays in your name. We point it at your new site.
How much does it cost?
From $129 a month for a custom site, hosting and edits. The full Waitlist Engine is on the Pro plan at $349 a month.
Give them somewhere to run to.
Start with a free health report. Then let us build your Waitlist Engine.
